Pixie Forever – Beauty trends continue to evolve along with modern lifestyles and the needs of women. However, there’s one makeup style that never fails to steal the spotlight thanks to its fresh, sweet, and natural finish: Strawberry Girl Makeup. This trend went viral on social media in 2023 and is still one of the top inspirations among makeup lovers, including celebrities and beauty influencers.
The Origins of Strawberry Girl Makeup
Strawberry Girl Makeup first gained popularity through social media platforms, especially TikTok and Instagram, where beauty influencers showcased looks with pink and red tones. The name “Strawberry” was inspired by the flushed cheeks resembling ripe strawberries.
This style is characterized by rosy cheeks, glossy lips in shades of pink or red, and minimal yet captivating eye makeup. It was born as a fresh alternative to the heavy contouring and bold makeup that dominated the beauty scene before.
Key Features of Strawberry Girl Makeup
- Rosy Cheeks and Nose
A soft pink blush is applied to the cheeks and across the nose to create a naturally flushed effect. - Glossy Lips
Glossy or dewy lips replace matte finishes. A pink or red lip tint topped with gloss creates an effortless vibe. - Natural Eye Makeup
Eyes are kept simple with a touch of shimmer, thin mascara, and natural brows. The main focus is the fresh complexion, not dramatic eyes. - Glowing Skin
Healthy, radiant skin is the foundation of this look. Lightweight base makeup ensures the skin still looks natural.
Why Strawberry Girl Makeup Is Still Popular
Several reasons explain why this makeup trend remains in demand:
- Easy to apply: Doesn’t require advanced makeup skills—just blush, lip tint, and a bit of highlighter.
- Fresh appearance: Perfect for daily activities like school, work, or casual outings.
- Versatile style: Matches various outfits, from casual to feminine looks.
- Natural beauty: Creates a youthful, healthy, and cheerful appearance.
The Role of Social Media and Celebrities
The popularity of Strawberry Girl Makeup is also reinforced by global and local celebrities adopting it. Many Hollywood stars have been spotted wearing this look for casual appearances or photoshoots. In Indonesia, beauty influencers continue to share easy tutorials, making the trend even more widespread.
Strawberry Girl Makeup Meets Fashion
The influence of this trend has extended into fashion. Outfits featuring pastel colors, floral dresses, and playful accessories like hair bows often complement this look. The combination creates a feminine and timeless style perfect for everyday life or special events.
Tips for Achieving the Strawberry Girl Makeup Look
If you want to try this trend, here’s a simple step-by-step guide:
- Skin Prep: Hydrate your face with skincare for a smooth and natural base.
- Light Base: Use cushion foundation or tinted moisturizer for a glowing finish.
- Cream Blush: Apply pink or coral cream blush on the cheeks and nose bridge.
- Tint + Gloss: Layer pink or red lip tint with a clear lip gloss.
- Highlighter: Add highlighter to the cheekbones and nose tip.
- Natural Eyes: Use thin mascara and keep brows natural.
With these easy steps, you can achieve a Strawberry Girl Makeup look without spending too much time.
The Future of This Trend
Beauty experts predict that this trend will last, as it aligns with the growing preference for simplicity and natural beauty. Some cosmetic brands have even launched strawberry-themed products such as lip oils, blushes, and eyeshadow palettes in soft pink shades.
Strawberry Girl Makeup may also inspire similar natural looks, like the “peachy makeup look” or the “cherry makeup look,” proving that consumers now value freshness and healthy skin over heavy glam.
